Previous Lecture
Complete and continue
Digital Marketing
Module 1: Introduction to Digital Marketing
Definition and Overview of Digital Marketing
Importance of Digital Marketing
Traditional Vs Digital Marketing
Current Trends in Digital Marketing
Module 2: Understanding Your Target Audience
Identifying Target Audience
Market Segmentation
Understanding Customer Journey
Module 3: Website and SEO
Website Design and Structure
Search Engine Optimization (SEO)
On-page SEO
Off-page SEO
Local SEO
Module 4: Pay-Per-Click Advertising
Introduction to Pay-Per-Click (PPC)
Google Ads and its Features
Creating Ads Campaigns
Measuring ROI
Module 5: Social Media Marketing
Introduction to Social Media Marketing
Social Media Platforms (Facebook, Instagram, Twitter, LinkedIn, etc.
Creating a Social Media Strategy
Advertising on Social Media
Social Media Metrics
Module 6: Content Marketing
Introduction to Content Marketing
Types of Content (Blog, Video, Infographics, etc.)
Creating a Content Strategy
Content Distribution Channels
Measuring Content Marketing Success
Module 7: Email Marketing
Introduction to Email Marketing
Creating Email Campaigns
Email List Building
Email Metrics
Email Automation
Module 8: Analytics and Reporting
Introduction to Analytics
Setting Up Google Analytics
Understanding Metrics
Reporting and Analysis
Improving Performance
Creating Ads Campaigns
Lecture content locked
If you're already enrolled,
you'll need to login.
Enroll in Course to Unlock
Log In
×
E-Mail Address
Password
Remember Me
Login
Forgot Your Password?